Product Marketing Executive, Health



ClearCourse

Manchester, Greater Manchester, North West, M2

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Career Level: 09 Developing br br Find out exactly what skills, experience, and qualifications you will need to succeed in this role before applying below. br Posting Date: 5 Apr 2025 br Product Marketing Executive – Hybrid Role (Manchester or Birmingham) br Location: Manchester or Birmingham (Hybrid – 2 Days in Office, 3 Days Remote) br Company: ClearCourse – Health Division br Hours: Full-Time br Are you a strategic and creative Product Marketing Executive looking to make an impact in the Health Tech sector? Do you have a passion for B2B SaaS marketing, campaign execution, and data-driven decision-making? If so, we have the perfect opportunity for you! br At ClearCourse, we’re on a mission to build the best technology and payments solutions, and we’re looking for a talented Product Marketing Executive to support our growing Health division. This is a hybrid role, based out of our Manchester or Birmingham offices, offering the flexibility to work two days in the office and three remotely. br What You’ll Be Doing: br Product Marketing Strategy: Develop a deep understanding of target markets, buyer personas, customer journeys, and SaaS product positioning. br Multi-Channel Campaigns: Work with the wider marketing team to create compelling content and marketing assets across digital, social, paid ads, and email to drive customer engagement. br Data & Analytics: Monitor campaign performance, compile reports, and make data-driven recommendations for optimisation. br Event Coordination: Plan and execute marketing campaigns for trade shows, industry events, and customer engagement initiatives. br Brand Management: Ensure brand messaging is consistent across all channels and aligns with product value propositions. br Sales Enablement: Support sales teams with pitch decks, case studies, and collateral to drive conversions. br Customer Acquisition & Retention: Implement strategies for SEO/SEM, paid ads, content marketing, and lead nurturing to grow and retain the customer base. br Internal Communications: Develop and deliver product-related communications for internal teams to ensure alignment. br What We’re Looking For: br Experience: 2-5 years in B2B SaaS product marketing. br Education: Marketing-related degree (2:1 or higher) or CIM qualification preferred. br Strategic Thinking: Ability to plan and execute campaigns across multiple brands and products. br Marketing Expertise: Practical knowledge of marketing methodologies, funnel metrics, and campaign execution. br Research Skills: Strong understanding of market trends, customer insights, and competitive analysis. br Attention to Detail: Excellent written and verbal communication with a keen eye for grammar. br Collaboration: A team player who thrives in a fast-paced environment. br Why Join Us? br Career Growth – Work with industry-leading SaaS products in the Health sector. br Hybrid Working – The perfect balance of office and remote flexibility. br Impactful Work – Drive customer engagement, retention, and brand growth. br Supportive Team – Join a forward-thinking, innovative marketing department. br Benefits br Life Assurance and Group Income Protection br Private medical cover with cash plan br Enhanced Company Pension br Hybrid-working model with 25 days annual leave + your birthday off br Employee wellbeing perks – including Peppy Health, Perkbox, etc... br Enhanced maternity, paternity and adoption pay br Generous training budgets and reimbursement for professional memberships br Ready to Apply? br If you’re passionate about marketing, technology, and driving customer value, we’d love to hear from you!

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