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Product Marketing Director



Scout Global

stoke-on-trent, midlands

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Product Marketing Director GenAI Solutions Salary: £150k - £170k Base + Bonus Location: UK Remote We re looking for a Product Marketing Director (Individual Contributor) to lead the charge in positioning our clients generative AI solutions for technical audiences. This role is at the intersection of innovation and impact, perfect for a marketing leader who thrives on crafting compelling narratives, enabling cross-functional success, and evangelizing cutting-edge AI technologies. Key Responsibilities Develop and implement product marketing strategies that establish the generative AI solutions as the industry standard. Create persuasive messaging and narratives that resonate with technical personas in AI and engineering. Perform in-depth market research to identify trends, customer needs, and opportunities for disruption. Deliver actionable competitive analyses to refine product positioning and differentiation. Lead GTM strategies to ensure seamless product launches and sustained customer adoption. Equip sales teams and partners with high-impact collateral, training materials, demos, white papers, and FAQs. Represent the organization as a spokesperson at industry events, webinars, and across social media platforms. Experience: Experience with AI and/or Machine Learning technologies. Technical marketing content. Top storytelling capabilities BONUS Gen AI / ML Engineering background Former Sales Engineer or Technical CSM Start-up experience DNA Multiple promotions and strong tenure Follow Scout Global for more roles like this

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